Why use a Professional Real Estate Photographer?
Technology has changed the way home buyers search for homes. With the introduction of services like Zillow, Realtor, and Redfin potential buyers are searching for homes at the click of a button. With this increased use of online resources to list and attract potential buyers, agents need to put their best foot forward and showcase the listing in the best way possible. The images posted online are the first impression you can make on potential buyers, and the lack of professional images make a lasting poor impression. Here are 5 reasons why you should use a professional real estate photographer.
Professional Images Attract More Buyers.
If you are using cell phone images you are not giving your clients property the best chance to get the attention it deserves. The better the image quality the more attention your listing will receive when potential buyers are looking for homes on listing sites. Studies have shown that if agents use professional real estate photography it can increase the number of clicks on a listing by over 100%. Listings that use a professional real estate photographer for their listings will get more attention but will also more than likely generate interest in the home.
More Professional Look.
Using high-quality images will make you look more professional. When you are meeting with a potential seller and have a portfolio full of professional images you will give them more trust and confidence in your ability as an agent to be able to sell their property quickly and for the best price possible. More than half of the listings nation wide are using a professional real estate photographer to capture their clients listing. As an agent you want to look as professional as the other agents listing in the area which means its time to use a professional photographer to capture the homes you are listing no matter the listing price.
Saves Time.
Taking images of each property yourself as the listing agent is super time consuming, and stressful process. It not only takes time out of your day, but it also takes additional time to re-size the images which may make them come out blurry or so grainy you will need to re-photograph them costing you even more time. With hiring a real estate photographer you cut down the time you need to worry about photographs. The real estate photographer will shoot, edit, re-size, and format the images correctly for posting online and the MLS.
Gives you the Edge.
People who are getting ready to sell or are selling their home will often times pick a listing agent who is using professional photographer. Sellers know that the better images will showcase their home better. Also with the better images it will help marketing the home better and increase the potential for a quick and high priced sale. IF we are real for a moment the most successful listing agents are using a professional real estate photographer. It isn’t just about getting your listings more attention but it also helps you look more professional. This ultimately gives you the edge getting you more listenings as well as higher priced listings.
Move Faster.
Homes that have been listed using professional images sell faster. Studies show that when professional real estate photography has been done on a listing it can help the listing sell 50% faster than homes(in the same price point) without professional photos. The images professional real estate photographers capture showcase the property the best way possible and it makes a major impact on potential buyers. Remember using a point and shoot or cell phone to capture your listing will most likely result in the listing being passed over and not getting the attention your client deserves. A home that gets passed over will likely sit on the market longer than a home that has professional photos.
Using a professional real estate photographer will not only get your clients listing more attention but it will help the home seem more appealing. Buyers will pass over listings that have poor photos. Potential sellers will use a listing agent who is using a professional photographer for their listings.